SANTA CRUZ—Looker, the rapidly growing, Santa Cruz-based big data analysis company, announced Tuesday that customers and their developers now have new, customizable ways to use its software for business intelligence.
In the announcement, the company promises a new suite of application building tools that make it easier to sort through and understand data that companies need to understand their business.
The new suite of developer tools “is proving to be one of the easiest, most flexible and customizable solutions on the market,” said Frank Bien, chief executive officer.
The latest Looker offerings, Powered by Looker, let customers embed and integrate Looker data reports such as charts, graphs and trend lines into their own applications.
Also, customers using the company’s data analysis tools will be able to customize their data programs, allowing, for example, a company to show a vendor individual stats.
They allow companies more access to the data they’re looking for, said Brian Ziel, company spokesman.
In May, the company announced new data applications for business units and departments. The prepackaged templates for data applications allow companies “to plug in and get up and running,” Ziel said.
Looker, which reported a head count of 100 in February 2015, has grown to about 220 worldwide.
Lloyd Tabb, who is now chairman and chief technology officer, and Ben Porterfield, who is vice president of engineering, founded Looker in 2012 in Santa Cruz. In 2014, the company moved into the top floor of the E.C. Rittenhouse Building, expanding into the third floor in November. Last year, the company opened offices in London, San Francisco and New York City.
Although there are just a few local jobs openings listed on the company’s site, Ziel said Looker continues to be one of the fastest growing startups in California.
Earlier this month, the company was named a “Breakout Vendor” by industry analyst Forrester Research in its “Breakout Vendors: Big Data Integration report.”
In a related press release, Bien said Looker was proud to be recognized “as an innovator helping to solve some of the toughest challenges for companies wanting to unlock the value of their big data.”
WHAT: A business intelligence company that creates software applications to help organizations discover, analyze and understand their own data.
LATEST NEWS: The company announced Tuesday that its customers can now embed its tools into their own products and have expanded capabilities to customize data within an organization.
LEADERSHIP: Frank Bien, CEO.
HEADCOUNT: About 220 worldwide, including about 140 in Santa Cruz.
HISTORY: Founded in 2012 in Santa Cruz by Lloyd Tabb and Ben Porterfield.
FINANCIALS: Raised $30 million in Series B funding in March, bringing the total from investors to $48 million. Investors include Kleiner Perkins Caufield & Byers, Meritech Capital Partners, Redpoint Ventures, First Round Capital, Sapphire Ventures and PivotNorth.
CUSTOMERS: More than 600 customers reported, including Yahoo!, Gilt, Warby Parker, Sony and, more locally, Pearl Automation Inc. a new startup in Scotts Valley.
HEADQUARTERS: 101 Church St., Santa Cruz, with offices in San Francisco, New York City, and London.
This article appeared in the Santa Cruz Sentinel.